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A Tale of Two Returners
How to Create a Single Returns Experience That Delights Every Customer

In the last six months alone, 79% of people have returned two or more purchases, a 16% increase compared to 2021. For retailers wanting to attract and retain customers, having a "good enough" returns process can no longer cut it—it has to be great. But, how can retailers offer a single returns experience that meets the varying expectations of every customer?

Optoro recently surveyed 2,000 US consumers to ask what factors and features are most important when making a return, including what types of returns experiences are most likely to compel them to shop with a retailer again and again.

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In this latest report, you'll learn:
  • The two motivations that determine how your customers shop and make returns
  • What each set of customers most values in a returns experience
  • What 3 returns features you can offer to delight ALL customers

Complete the form to get the report!

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