How Good Returns Processes are Retaining Customers—and Revenue
The amount of merchandise returned between 2020 and 2021 in the US alone jumped by 178%—from $428B to a whopping $761B. The rise in returns can no longer be ignored by retailers. It’s time to embrace it.
In partnership with Retail Dive’s studioID, Optoro surveyed 100 leaders at mid to large-sized, US-based retailers to find out how they currently view returns as part of their strategies to acquire and retain customers—and drive growth.
In this latest report, you’ll learn:
How ecommerce expansion has shifted retail priorities
Why returns are retail’s best-kept secret for repeat customers
What investing in returns could do for your business growth